{"job": {"created_at":"2012-01-27T14:27:55-08:00","title":"LipmanHearne: Vice President/Director, Digital Services","guid":"http://jobs.37signals.com/jobs/10438","country":null,"code":null,"updated_at":"2012-01-27T14:27:55-08:00","id":41596,"admin1":null,"original_url":"http://jobs.37signals.com/jobs/10438","content":"

\n Location: Chicago, IL\n
URL: http://www.lipmanhearne.com\n

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We are the nation\u2019s leading marketing and communications firm serving the nonprofit sector. With offices in Chicago and Washington, Lipman Hearne serves clients that include universities and colleges, advocacy groups, foundations, and cultural centers around the country and abroad.
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Over 60 accomplished professionals provide comprehensive services, including brand marketing, enrollment management consulting, fundraising communications, public affairs, market research, advertising, direct and interactive marketing.
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We offer excellent compensation and benefits, great clients, terrific colleagues, and an opportunity to put your talent and experience to work for organizations whose missions are to educate, serve, and enrich the world.
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Title: Vice President/Director, Digital Services
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Reports to: Senior Vice President, Strategic Services
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Overview:
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Provide overall leadership and strategic direction for the firm\u2019s approach to Digital Services, helping to grow and evolve the practice area. Serve as the \u201cbusiness owner\u201d for the firm\u2019s digital offering, managing P&L, and defining scope of services and practice needs. Drive strategy for integration of emerging platforms and technologies related to web design, banner ads, landing pages, mobile, social media, and other digital technologies. Work closely with heads of other practice areas to ensure effective collaboration and development of successful solutions for clients\u2019 challenges and firm growth.
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Serves as \u201cpractitioner-leader\u201d of agency\u2019s Digital team: Understands strategy, content, wire framing, design and development processes and needs; leads and models for others by managing key client accounts demanding the most advanced strategy, content, design, implementation, and analytics. Helps integrate strategy, content, and design. Provides digital creative direction and assures overall quality control. Assures efficient operating processes are in place for long-term, profitable growth. Responsible for staff recruitment, development, retention, and satisfaction.
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Works with agency new business team, coordinates responses to digital RFPs (and RFPs with digital components). Responsible for developing (or vetting) budgets and approaches, and be an essential member of the Lipman Hearne sales team. Shares insights on digital trends and best practices with agency and clients; inspires digital, creative, and account teams.
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Essential Duties and Responsibilities:
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Management
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\u00b7   Responsible for practice area growth, profitability, staff productivity, and staff satisfaction.
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\u00b7   Provide management, counsel and oversight to direct reports and find ways to grow responsibilities and opportunities for digital designers, strategists, and project managers. Empowers team to provide superior work and customer service. Note: digital designers have dual report to Senior Vice President of Creative Services.
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\u00b7   Forecast work flow, identify capacity issues, and spearhead solutions such as process improvements, partnerships or the hiring of freelance consultants and full-time/part-time staff (either directly or through direct reports).
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\u00b7   Identify professional development and training opportunities for team.
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\u00b7   Conduct regular performance reviews.
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\u00b7   Help strengthen relationships between Digital Services, Account Services, Media, Marketing, Public Affairs, and Creative Services to ensure effective communication, successful collaboration, and shared understanding of objectives.
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\u00b7   Serve as go-to counsel when issues arise regarding staff, budget, project scope, or quality of work.
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\u00b7   Serve on Management Council and help lead thinking on overall agency processes, practice area and inter-office integration, and best business and professional practices.
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\u00b7   Participate in other firm-wide leadership groups as needed; execute policies and plans of the firm within the Digital practice.
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\u00b7   Set an example of professionalism and work style\u2014prizing curiosity, teamwork, creativity, and respect for others.
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Client Deliverables (Either directly or through direct reports)
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\u00b7   Develop strategic insights to guide new business proposals.
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\u00b7   Assist with development of new business work plans, in coordination with Business Development staff, reinforcing the firm\u2019s position on Digital Services.
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\u00b7   Build and expand the firm\u2019s portfolio of digital business through new or existing clients.
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\u00b7   Develop and manage budgets, ensuring gross margin is intact with all pricing.
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\u00b7   Drive innovative approaches to quality strategy, content, navigation/architecture, design, usability, implementation, and analytics/evaluation and/or use of emerging technologies.
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\u00b7   Lead client intake; lead or manage documentation, peer comparison, editing, strategic recommendations, and other activities.
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\u00b7   Develop (or lead) content strategy and prepare supporting documents based on client needs and analysis of key data reports and analytical tools.
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\u00b7   Develop (or vet) design or development options or technology.
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\u00b7   Develop key metrics and measures of success as well as analytical approach/solution for all digital/social activities.
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\u00b7   Coordinate with Director of Creative Operations, account managers, project managers, and creative directors to coordinate and facilitate Digital Services workflow.
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\u00b7   Facilitate design, content development, and tech processes.
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\u00b7   Identify enhancements to the current work and second-phase opportunities.
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\u00b7   Write or review plans and strategies for social media engagments and campaigns.
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\u00b7   Serve as key client Digital contact. Establish strong relationships with clients as a trusted advisor/critical thinker who \u201cgets them.\u201d
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Strategy and Innovation
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\u00b7   Identify and articulate firm\u2019s position on Digital Services and why it matters for clients.
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\u00b7   Identify relevant, compelling case studies; collaborate with Business Development staff in development of case studies and other collateral.
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\u00b7   Create demand for Digital Services\u2019 contributions by demonstrating their impact.
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\u00b7   Monitor firm\u2019s competitive landscape; identify ways for firm to use Digital Services\u2019 capabilities as a meaningful differentiator.
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\u00b7   Promote and champion Digital Services within the firm and to clients, boosting utility and raising awareness of capability and successes.
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\u00b7   Ensure continuous cultivation of knowledge related to digital tools, platforms, and technologies for relevant nonprofit sectors, markets and audiences; serve as a firm-wide resource on this knowledge.
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\u00b7   Monitor relevant industry trends and their implications for strategy, architecture, design, content, and analytics (see note above).
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\u00b7   Lead the way in identifying new and better ways of tracking industry trends and sharing information within the firm.
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\u00b7   Actively engage in professional development and leadership roles in organizations/conferences related to Lipman Hearne\u2019s client base as well as best practices in Digital. Attend, speak and volunteer at conferences that attract thought leaders in the field.
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Skills:
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\u00b7   Exhibit strong leadership, organizational, supervisory, and problem-solving skills.
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\u00b7   Command of and understanding of key platforms, technologies, and emerging opportunities in the digital field.
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\u00b7   Command of and ongoing interest in the marketing, communications, and nonprofit fields.
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\u00b7   Be a highly effective communicator with strong writing and presentation skills; ability to sell recommendations and \u201cthink on one\u2019s feet.\u201d
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\u00b7   Able to simultaneously work on multiple client engagements; requires excellent time management skills.
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\u00b7   Strong collaboration and negotiation skills.
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\u00b7   Strong analytical skills.
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\u00b7   Understand and adhere to sound business practices as well as those applicable to the company\u2019s specific operational needs.
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\u00b7   Create and contribute to internal communications in such a way as to foster greater understanding and collaboration.
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Work quality will be evaluated against the Lipman Hearne\u2019s current 360 evaluation system along with qualitative input sought from firm leadership, practice leaders, and direct reports.
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Professionalism and Character:
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\u00b7   The Vice President must be an energetic, dynamic leader who models and fosters curiosity, teamwork, creativity, and innovation.
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\u00b7   Must have integrity and an appreciation for the tenets of Lipman Hearne\u2019s visionary client organizations.
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\u00b7   Strong team leader who engages and empowers direct reports.
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Minimum Requirements:
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\u00b7   Ten or more years of related work experience (i.e., agency, marketing or communications management in a client setting, advertising, or marketing communications).
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\u00b7   Able to understand/articulate needs of non-profit clients; experience with hospitals, museums, associations, higher education or limited budgets a plus.
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\u00b7   Experienced with web strategy, information architecture, content management systems and enterprise-level software (e.g., CRM systems), social media, and mobile and other emerging technologies.
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\u00b7   Travel as required.
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We offer excellent compensation and benefits, great clients, terrific colleagues, and an opportunity to put your talent and experience to work for visionary organizations whose missions are to educate, serve, and enrich the world.
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This is a career opportunity. Lipman Hearne is an Equal Opportunity Employer. Interested, experienced professionals should forward a letter of interest and r\u00e9sum\u00e9 to digital@lipmanhearne.com. No phone calls please. Only qualified candidates will be contacted.
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To apply: digital@lipmanhearne.com

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